Work / Set wet

Set wet

Objective : to help Set Wet Spikes styling gel stand apart in the crowd of styling gels.

Solution : Keeping the benefit and application of the product as the fundamental of design, we came out with a simple, effective and modern packaging, supported by a display unit.

Result : in just 2 weeks, Set Wet styling gel became the most asked for styling gel in the markets where the activity was carried out. Along with hair, sales figures rose by 17%.

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